Our websites reach larger audiences (1 of 3)

Visibility | Browser compatibility | Accessibility - all affect audience size.

Website visibility (or how to help people find you)

Drawing on an insightful understanding of your business, we use our knowledge of how search engines rank websites as a prime means of Web marketing. Advertising in the search engines also has its place in the marketing of your website.

Search engine optimisation (SEO)

We use an “ethical” approach, which:

  • improves positions in the search engine results, often transforming visitor traffic
  • works long-term, often with minimal maintenance.

For more on this key area of Web activity, read the briefing: “The murky world of search”.

Advertising

Google AdWords are popular, but require care to get the most benefit from. We draw on our understanding of search engines to run effective campaigns.

Search engine optimisation vs. advertising

Advertising can get you noticed quickly. But securing a prime location can be expensive, and the ads and their management involve a continuing spend.

Search engine optimisation costs more upfront, can be durable, and nearly maintenance-free. However, in very competitive markets maintaining your ranking can be time-consuming.

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For examples of our Web design and search engine optimisation work, click

Our websites …

Related Web briefings

We are very satisfied with our working relationship with Romily Jones Consultants and would recommend his services to anyone who needs to improve search engine ranking for a more complex website.

Steve Wiles
Managing Director, Glaven Valley Internet & Print Ltd.